photo imfresh2_zpsd65868bc.jpg  photo untitledcollection_zps84a740fd.jpg  photo phunk_zpsb7e679f8.jpg  photo havenbrochurecollectivecopy_zpsbcef5f41.png  photo rubanimages_zps7ead41bd.jpg  photo exhibinpractise_zps178c39b5.png  photo finishedruban_zpsd1229a75.jpg  photo tips_zps509f1619.jpg  photo degreeshowopening_zps0f4801ea.jpg  photo lemonstickers2_zps6d8fb7e9.jpg  photo interviewtips_zps56764e69.jpg  photo placement_zpsb679140e.jpg  photo graduation_zps13fcb4f1.jpg

Tuesday, August 14

I'm Fresh

Having recently graduated from university, I am seeking employment in my chosen career field of design. Like many of my peers, I have carefully researched before deciding where to take my next step forward on the job market. But I believe you have to be a bit more proactive, making your career happen instead of simply waiting for it to arrive.
With this in mind, I complied a self promotional pack to send to a small, select group of companies I have come across via twitter, in design articles or through word of mouth. These companies produce work that is dynamic, innovative and highly creative; agencies I would dream of designing for. 

The pack itself is based on a lemon concept; lemons are fresh, zesty and sharp. Similarly, these are the attributes of an enthusiastic and thoughtful designer, which I aim to portray through these self promotional items.

The pack contains a covering letter with illustrations, my CV and some stickers all tied together with my lemon influenced branding.

The design style used for this pack is inspired by old typefaces and vintage signage; something I admire and refer to in my personal work. I felt it was important that these letters and stickers convey my own taste and give a reflection of me as a designer. To finish, the letters were placed in a brown envelope to emulate a grocery bag and continue with the lemon theme, before finally being sealed with a sticker.

I hope to receive some positive and constructive feedback from my chosen agencies, I will to keep the blog updated with any news. Fingers crossed!